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    • MKT 140: Course Description
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        • Target Segmentation Criteria
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        • Promotion
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    • MRKT 150: Course Description
    • Assignments
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    • Homework Layout/Formatting
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    • MRKT 122: Course Description
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Book Slides

mktg11_lambhairmcdaniel_student_ch01.pptx
File Size: 1798 kb
File Type: pptx
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mktg11_lambhairmcdaniel_student_ch02.pptx
File Size: 5653 kb
File Type: pptx
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mktg11_lambhairmcdaniel_student_ch03.pptx
File Size: 1778 kb
File Type: pptx
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mktg11_lambhairmcdaniel_student_ch04.pptx
File Size: 4801 kb
File Type: pptx
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mktg11_lambhairmcdaniel_student_ch05.pptx
File Size: 1826 kb
File Type: pptx
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mktg11_lambhairmcdaniel_student_ch06.pptx
File Size: 2181 kb
File Type: pptx
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mktg11_lambhairmcdaniel_student_ch07.pptx
File Size: 1785 kb
File Type: pptx
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mktg11_lambhairmcdaniel_student_ch08.pptx
File Size: 4628 kb
File Type: pptx
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mktg11_lambhairmcdaniel_student_ch09.pptx
File Size: 2066 kb
File Type: pptx
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mktg11_lambhairmcdaniel_student_ch10.pptx
File Size: 1832 kb
File Type: pptx
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mktg11_lambhairmcdaniel_student_ch11.pptx
File Size: 1773 kb
File Type: pptx
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mktg11_lambhairmcdaniel_student_ch12.pptx
File Size: 1805 kb
File Type: pptx
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mktg11_lambhairmcdaniel_student_ch14.pptx
File Size: 1938 kb
File Type: pptx
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mktg11_lambhairmcdaniel_student_ch16.pptx
File Size: 5076 kb
File Type: pptx
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mktg11_lambhairmcdaniel_student_ch17.pptx
File Size: 1913 kb
File Type: pptx
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mktg11_lambhairmcdaniel_student_ch18.pptx
File Size: 1633 kb
File Type: pptx
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mktg11_lambhairmcdaniel_student_ch19.pptx
File Size: 1844 kb
File Type: pptx
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  • Home
  • School Closure
    • MABS 60
    • Professional Selling
    • Social Media
    • Consumer Behavior
    • Marketing
  • Marketing
    • MKT 140: Course Description
    • Lectures/Homework Assignments (TR_12:40_1:55)
    • Lecture Slides
    • Book Slides
    • Marketing Exam Reviews
    • Homework Layout/Formatting
    • Marketing Plan Outline >
      • Sample Marketing Plan
      • Introduction of Product/Service
      • Mission Statements
      • SWOT Analysis
      • Competitive Advantage
      • Strategic Direction & Marketing Objectives
      • The External Marketing Environment
      • Consumer Decision Making
      • Market Segmentation >
        • Target Segmentation Criteria
        • Sample Target Market Descriptions
      • Product Description
      • Placement
      • Promotion >
        • Promotion
      • Price
  • Consumer Behavior
    • MRKT 150: Course Description
    • Assignments
    • Research Paper Assignments
    • Homework Layout/Formatting
    • Lecture Slides
    • Consumer Behavior Exam Reviews
  • Social Media Marketing
    • Course Description
    • Homework & Assignments
    • Class Lectures
    • Research Papers
    • Research Paper Layout/Format
    • Class Websites
  • Professional Selling
    • MRKT 122: Course Description
    • Lectures, Homework & Assignments
    • Professor Jeff Anker Night Class
    • Lecture Slides
    • Book Slides
    • Research Paper Assignments
    • Exam Review
  • MABS 60
  • Resume Examples